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Logo Sizes for the Web

Logo Basics

You should have the master copy of your logo. This allows for editing and changes later on.

  • The master file should be made in a vector program such as Illustrator so that you or your designer can scale it up to any size you need.
  • You need a horizontal and vertical version of your logo. Consider all of the places your logo will be placed; website, hats, t-shirts, car wraps, business cards, and more and more…
  • For online profiles, be sure to keep your logo image size smaller than 200KB, best if it were under 100KB.

Below is a list of standard dimensions based on more popular sizes. Then there are some optional dimensions for other social media or mobile options.
(LOGO DIMENSIONS ARE IN PIXELS)

POPULAR SOCIAL MEDIA

  • Facebook: 180 x 180
  • Google+: 250 x 250
  • Twitter: 400 x 400
  • YouTube Channel icon: 98 x 98
  • LinkedIn: 300 x 300
  • LinkedIn Company: 1536 x 768

LOGOS FOR WEBSITES

  • Favicons:
    • 16×16, 32×32, 48×48
  • Website Horizontal
    • 250 x 150
    • 350 x 75
    • 400 x 100
  • Website Square or Vertical:
    • 160 x 160

MORE LOGO DIMENSIONS TO CONSIDER

Instagram: 110 x 110

Pinterest: 165 x 165

Mobile App Icons

iPhone 6S, 6+: 180 x 180
iPad: 152×152
Android: 192 x 192 px
Windows: 62 x 62

MORE RESOURCES

Need help with more size dimensions?

Create a favicon? http://realfavicongenerator.net/

Sizes for ads and icons

Facebook: https://www.facebook.com/PagesSizesDimensions/

Google+: https://support.google.com/plus/answer/1057172?hl=en

LinkedIn: https://help.linkedin.com/app/answers/detail/a_id/32617/~/adding-a-homepage-image-or-logo-to-company-pages

YouTube: https://support.google.com/youtube/answer/2976309?hl=en

Mobile App Icons

About the Author MarkSiebert